About David Andersson Jewelry and the Website
davidandersson.com, (”David Andersson Jewelry”, ”we” or ”us”) is the data controller for the processing of your personal data.
”The website” includes the website davidandersson.com and related pages.
Processing of personal data
Processing of customers’ personal data
For the collection, handling and storage of information obtained via cookies, please refer to the Cookies page.
What personal data do we collect and from where?
On the Website you can buy goods and services directly from David Andersson Jewelry. When you buy something on the Website, you enter into an agreement with David Andersson Jewelry. In order for us to be able to administer your purchases and fulfill our commitments to you as a customer, it is necessary for us to process the personal data that you provide or have provided to us.
The personal data that David Andersson Jewelry collects and processes may, depending on the context, include:
social security number, name and contact information, including address, mobile number and email address,
delivery and billing information, payment and credit card numbers, as well as other information that you provide in connection with the purchase or delivery of a product or service, gender, username and password for our services, purchase, payment and order history, other information that is relevant to customer surveys, advertisements or offers, other user-generated information that you actively choose to share through our Website or through other contact with us, and/or IP address.
In addition to the information you provide to us yourself in connection with purchases or when you contact us via e-mail, your personal data may also be collected from the following sources:
Why do we process your personal data?
If you have ordered an item on our Website, you have entered into an agreement with David Andersson Jewelry and we therefore process your personal data for the purpose of administering your purchase or order and being able to deliver the product you have ordered.
In addition to processing your personal data to fulfill the purchase of goods and services, David Andersson Jewelry may use the personal data for other purposes, which are stated below. If any processing requires your consent, we will always explicitly ask you to provide such consent.
Fulfillment of agreement: For delivery of goods, to make payment and to give you access to the Website and the services that David Andersson Jewelry provides there (including customer service and subscription to newsletters). Your personal data will also be processed in connection with purchases on behalf of (or due to requirements from) payment and credit companies that need them for credit reporting purposes.
Fulfill legal obligation: We save invoice documents in accordance with applicable accounting rules.
Legitimate interest: In order for David Andersson Jewelry to be able to provide, implement and improve its services for all customers, it is necessary for us to process personal data also in certain other cases, e.g. by analyzing purchase history, sorting customers into segments to perform analysis at an aggregate level as well as for statistical purposes.
We also process personal data to improve David Andersson Jewelry payment solutions and payment processes. The personal data may then be merged with data from other registers, e.g. credit information register. You can read more about this under the section ”Transfer of personal data”.
David Andersson Jewelry analyzes customers’ buying habits in order to provide them with relevant information and marketing.
Personal data processors: We have agreements with personal data processors who perform services on our behalf. These services include e.g. printing and distribution, deliveries of goods, analysis of information and provision of search results and links, service and warranty obligations, insurance matters, handling and storage of data. They get access to your personal data to the extent they need it to fulfill their mission, but they may not use or share the information for other purposes. David Andersson Jewelry uses Google’s advertising services. You can see more about Google’s collection, sharing and use of personal data here.
Consent to treatment: Consent may be required for certain direct marketing (by post, e-mail and SMS), customer surveys, etc. which are provided by you changing preferences on my pages or making choices during new registration.
Profiling: based on consent given in connection with newsletters, we compile the information about their buying habits and interests that we collect in order to be able to profile the customers in different segments in order to be able to offer relevant and customized information and marketing for David Andersson Jewelry. David Andersson Jewelry looks at which products you bought and which choices you made when you browsed around with us in order to adapt the look and content of the store as well as the content of the marketing communication David Andersson Jewelry sends you to create a personalized shopping experience.
If any processing requires your consent, we will always explicitly ask you to provide your consent to such processing and to us processing your personal data in such a case.
Why do we process your personal data?
In addition to processing your personal data for administration and to communicate with you regarding your membership, David Andersson Jewelry will process your personal data in the following ways:
Fulfillment of membership agreements: We must process your personal data to establish your membership account and user details, to ensure that you are a private individual and over 18 years of age, to provide you with the ability to view your order and purchase history, and to manage your preferences and choices . We also need to process your personal data so that you can save products in the shopping cart and on your wish list.
We need your social security number, among other things, to update address information, to ensure that any documents of value are sent to the right person and to be able to maintain good customer and register care.
In order for us to be able to send you personalized offers and information about relevant campaigns, we need to process your personal data. For this purpose, we analyze your personal data mainly on an aggregate level but also on an individual level.
Personal Products: David Andersson Jewelry provides offers on ”Personal Products” in its e-mails which correspond to what appears on the Website under ”You may also like”. In order to be able to offer our members relevant products, we analyze the member’s purchase and click history, what they put in their shopping cart, age, gender, membership level, place of residence and other choices made on the Website. The analysis is mainly done on an aggregated level, but can also be done on a customer level in order to provide even better and personalized offers.
Legitimate interest: We have an interest in being able to evaluate, develop and improve our services and the Website in order to be able to offer our members the best possible experience and to be able to offer service on the Website. We will therefore compile our members’ personal data on an aggregated level in order to develop the customer club and the Website.
Profiling: based on consent given in connection with newsletters and applying for membership in our customer club, we compile the information about customers’ purchasing habits and interests that we collect in order to be able to profile customers in different segments in order to be able to offer relevant and customized information and marketing for David Andersson Jewelry. We analyze your habits and compare with other customers with similar habits in order to be able to offer you goods that, based on an overall picture of relevant data, suit a person with similar habits to you, this in order to create a personalized shopping experience and make it easier for you as customer to quickly find what suits you.
On My pages, you can log in at any time and change the settings for the communication you want to receive from us. There you can also choose what kind of offers and newsletters you want to receive from David Andersson Jewelry.
You also have the right to withdraw your consent to the processing of personal data at any time. Such revocation may be limited to only part of the processing, for example that relating to direct marketing. Your personal data will not be processed for purposes related to direct marketing if you object to such processing.
If you access our Website before you have actually logged into your account, after you have logged in, we will be able to link your behavior from before you logged into your user account. We do this to improve your experience of the Website and to be able to show relevant products and offers just for you. Read more about cookies here.
Storage of personal data
David Andersson Jewelry takes all reasonable measures to ensure that your personal data is processed and stored securely. Your personal data is never saved longer than is permitted by applicable law or to achieve the purposes stated above. Your personal data is processed by us during the following time periods. The personal data is then deleted.
Member: If you have registered as a member of David Andersson Jewelry, your personal data will be saved until you unregister, but no later than three years after the last activity if David Andersson Jewelry does not need the data for another reason as described below.
Customer: If you have purchased an item on our Website, your personal data is saved two years after the purchase has been completed and/or any service or warranty commitment on our part has expired. This does not apply if we need to save your personal data any longer due to any of the points below.
Communication: If you have contact with David Andersson Jewelry, for example via e-mail with customer service, your personal data is stored for as long as is necessary to complete the contact.
Fulfillment of agreement: Personal data (name, social security number, address, telephone number, e-mail and payment and delivery information) provided in connection with ordering goods and services is saved for as long as necessary for David Andersson Jewelry to be able to fulfill the agreement with you. This includes processing to fulfill delivery or service commitments.
Legal obligation: David Andersson Jewelry saves such documentation that constitutes accounting information according to current accounting rules.
Consent: In cases where we process your personal data with the support of your consent, we only save your personal data as long as we have your consent to it.
Direct marketing: We may process your personal data for direct marketing for up to two years after the end of the customer relationship, provided that you do not opt out of such direct marketing before then.
When David Andersson Jewelry no longer has reason to process your personal data or if you withdraw your consent, your personal data will be deleted.
Transfer of personal data
Information about our customers is an important part of David Andersson Jewelry’s business and we do not sell the information to anyone else. We only pass on the information in accordance with what is described below. David Andersson Jewelry always takes the utmost care when transferring your personal data.
Collaborators: The Collaborators with whom we work closely get access to your personal data to the extent that it is necessary for them to be able to fulfill their obligations according to the purchase towards you. It is clearly stated when a Partner is involved in your purchase.
Business transactions: If all or parts of David Andersson Jewelry’s operations are sold or integrated with other operations, your personal data may be disclosed to our advisors, any buyer and their advisors, and passed on to the new owner of the business.
Such transfers as stated above can only be made to companies within the EU or EEA (ie all EU member states as well as Iceland, Norway and Lichtenstein).
Withdrawal of consent
In cases where we process your personal data because you have given your consent to it, e.g. in the case of direct marketing, you can withdraw your consent at any time by contacting customer service. Such revocation may take place in whole or in part. If you do not wish to receive marketing and advertising offers from us, you can withdraw your consent by contacting customer service or, in the case of direct mail via e-mail, through a link in the relevant mailing. With regard to the latter method, you will have the opportunity to click on through the link and manage all your subscriptions to newsletters as well as other information and marketing that you receive via e-mail from or via David Andersson Jewelry. Customers with registered accounts can log in to ”My Pages” and manage their consents and subscription services.
You have the right to request information free of charge about which personal data we have registered about you and how this is used. If you want such information, you can contact us using the contact details below. To protect your integrity and your personal data, we may require you to identify yourself in connection with our assistance.
David Andersson Jewelry wants to ensure that your personal data is correct and up-to-date. Therefore, you can change your personal data on My pages at any time if you have registered an account, otherwise you are welcome to contact our customer service.
You can request at any time that we delete personal data concerning you or that we delete your user account on the Website. David Andersson Jewelry will then delete the relevant personal data if they are no longer necessary for the purposes for which they were collected or otherwise processed. David Andersson Jewelry will also do this when you withdraw your consent to the treatment.
Furthermore, you have the right to demand that David Andersson Jewelry limit its processing of the personal data in certain cases and you have the right to object to certain processing of your personal data. In addition, you have the right to request that David Andersson Jewelry transfer your personal data to another personal data controller in electronic format.
You have the right to revoke a given consent to the processing of personal data at any time. Such revocation may be limited to only part of the processing, for example that relating to direct marketing. Withdrawal of your consent does not affect the legality of David Andersson Jewelry’s processing of the personal data until you have withdrawn your consent.
You can submit a complaint to the Swedish Data Protection Authority if you believe that David Andersson Jewelry’s processing of your personal data is not in accordance with applicable law.
We are keen that your personal data is processed securely. To prevent unauthorized use or exposure of your personal data, we use appropriate and reasonable physical, technical and organizational security measures in relation to the amount and sensitivity of personal data, to ensure an appropriate level of security.
David Andersson Jewelry also uses e.g. of Secure Socket Layer (SSL) which is a protocol for the secure transmission of data via the Internet (or other networks). As a customer, you need to check that SSL is not turned off in the settings of your browser. In order to prevent unauthorized access when processing your debit or credit card number, one-way encryption is also used.
We also have the scenario that we have companies for other purposes that, for example, develop IT systems that mean they can see data. This means that we can have scenarios where the Developers sit somewhere other than at our address.
If the changes concern such personal data processing that we carry out based on your consent, we will give you the opportunity to give your consent again.